Product Marketing Manager
Advantest
San Jose, CA · Posted June 3, 2026
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Where San Jose, CA ranks
Where San Jose, CA placed in our monthly rankings, month by month. Each month stays online at its own address.
November 2026
- #1Best cities for marketing pay after cost of living$204k · of 16
- #1Best cities for aerospace and defense pay after cost of living$187k · of 19
- #2Best cities for security pay after cost of living$220k · of 10
- #3Best cities for technology pay after cost of living$205k · of 80
- #5Best cities for technology jobs1,449 openings · of 100
- #5Cities with the most jobs that do not need a four-year degree in the West Coast162 jobs · of 47
Rankings about marketing jobs
- Best cities for marketing jobs #1 New York (1,754 openings)
- Best cities for marketing pay after cost of living #1 San Jose ($204k)
- Most requested AI skills in marketing jobs #1 AI tools in daily work (10.8%)
- AI tools named most often in marketing jobs #1 ChatGPT (1.2%)
- Employers with the most marketing jobs #1 Amazon (219 roles)
Pay compared with the market
This listing does not state pay. Across 377 open product marketing manager listings that state pay, the middle half runs $112,000 to $165,000 and the median is $135,500.
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Product Marketing Manager salaries by state · Check your own pay
How AI is used in this kind of work
Among marketing managers, AI is already used for a large share of the tasks. Measured exposure for marketing managers: 32% (high).
Share of this job’s tasks that AI is already used for at work, from real usage. It is not a forecast of job loss, and a low number means no use seen yet. Source: Anthropic Economic Index.
Advantest has filed one layoff notice in the last twelve months, covering 55 workers, most recently May 2026. These are public filings with state labor departments, and an open role can sit alongside them. See the filings
About the job
The Product Marketing Manager in Engineering Services is responsible for defining, positioning, and scaling Advantest’s engineering services and system‑level solution offerings. This role translates customer requirements, market trends, and technology direction into clearly differentiated Engineering Service offerings and value propositions, ensuring engineering services complement and strengthen Advantest’s core product business.
The position works at the intersection of customers, sales, business development, ES engineering, Product Units, and R&D, and requires strong technical credibility combined with commercial and strategic thinking.
Key Responsibilities
Product Ownership
Contribute to strategic business and service planning for the Engineering Service product portfolio.
Own the definition by consolidating customer requirements and translating them into clear service definitions and value propositions.
Ensure Engineering Service products enhance the value of the standard product portfolio, while remaining aligned with Advantest’s overall strategy.
Market & Customer Insight
Analyze market trends, customer needs, and test strategies driving demand for engineering services and custom system solutions.
Advise Engineering Service leadership on market direction, customer expectations, and product positioning.
Identify emerging opportunities for Engineering Service engagement with leading‑edge and strategic semiconductor test customers.
Cross‑Functional Coordination
Work closely with:
Customers, Sales and Business Development
Engineering and program teams
Internal and external business partners
Ensure alignment between market demand and execution capability
Go to Market & Commercial Support
Manage the “4 Ps” of marketing for Engineering Service offerings: product, pricing, positioning, and promotion.
Develop compelling Engineering Service value propositions for customer engagements and support Business Development teams.
Participate in strategic customer interactions to represent Engineering Service capabilities.
Enablement
Provide clear product and price structure, positioning, and messaging to enable consistent execution across regions.
Support internal alignment between Engineering Service, R&D, and Business Development scope and responsibilities.
Communication
Excellent written and verbal communication skills, with the ability to clearly articulate complex technical and product offerings to customers, sales teams, engineering, and senior management.
Strong presentation skills, capable of discussing technical and pricing directly with customers and internal stakeholders.
Proven ability to drive alignment and clarity in cross‑functional and global environments, adapting communication style to cultural and organizational contexts.