Among market research analysts and marketing specialists, AI is already used for a large share of the tasks. Measured exposure for market research analysts and marketing specialists: 65% (high).

Share of this job’s tasks that AI is already used for at work, from real usage. It is not a forecast of job loss, and a low number means no use seen yet. Source: Anthropic Economic Index.

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Contest & Promotion Management

Coordinate and execute all on-air and online contests and giveaways.

Manage winner selection, verification, paperwork collection, and prize fulfillment.

Process contest-related documentation, including tax forms and check requests.

Track winner paperwork and ensure compliance with station, legal, and accounting requirements.

Maintain accurate records of prize inventory and distribution.

Monitor and respond to promotions email and phone lines.

Event Coordination

Execute station events, appearances, and promotional activations.

Coordinate event staffing, logistics, and communication with sales, talent, and street team.

Create event materials, schedules, and briefing sheets.

Maintain event supplies, promotional inventory, and station vehicles.

Attend and support station events, including nights, weekends, and holidays as needed.

Digital Marketing & Social Media Strategy

Create a station social media strategy for KS95. Provide actionable recommendations to enhance station/brand content performance, audience growth, engagement, and campaign effectiveness.

Assist with content planning and social media calendars, ensuring consistent and strategic messaging across platforms.

Coach and direct the team on best practices in social media posting by platforms.

Analyze social media, digital marketing, and audience engagement performance to identify trends, successes, opportunities, and areas for improvement.

Help execute sponsor and client deliverables across social media platforms.

Assist in promoting station events, contests, and community initiatives.

Stay informed on emerging social media trends across platform changes, algorithm updates, digital marketing best practices, and new advertising opportunities across TikTok, Facebook, Instagram, and YouTube.