Digital Content Producer
Sinclair
Bakersfield, CA · Posted September 8, 2026
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Where Bakersfield, CA ranks
Where Bakersfield, CA placed in our monthly rankings, month by month. Each month stays online at its own address.
November 2026
- #1Best college towns for junior jobs in the West Coast43% · of 50
- #1Cities with the most jobs that need no experience in the West Coast5.4% · of 66
- #1Best cities for junior jobs in the West Coast42% · of 71
- #1Best cities for junior jobs in California42% · of 54
Rankings about marketing jobs
- Best cities for marketing jobs #1 New York (1,754 openings)
- Best cities for marketing pay after cost of living #1 San Jose ($204k)
- Most requested AI skills in marketing jobs #1 AI tools in daily work (10.8%)
- AI tools named most often in marketing jobs #1 ChatGPT (1.2%)
- Employers with the most marketing jobs #1 Amazon (219 roles)
How AI is used in this kind of work
Among special effects artists and animators, AI is already used for a large share of the tasks. Measured exposure for special effects artists and animators: 36% (high).
Share of this job’s tasks that AI is already used for at work, from real usage. It is not a forecast of job loss, and a low number means no use seen yet. Source: Anthropic Economic Index.
About the job
KBAK/KBFX seeks a Digital Content Producer to join our team. We are looking for a candidate who is excited about producing news stories on multiple platforms. A successful candidate knows how to use analytics to guide story choices and understands the needs of different platforms. But first, you must know and love NEWS!
Qualifications
Strong writing and editing skills; newsroom experience preferred
Knowledge of AP Style
Ability to create engaging digital and social media content
Basic photo editing skills; video production experience a plus
Strong news judgment and ability to gather information from multiple sources
Excellent communication, collaboration, and organizational skills
Ability to manage multiple deadlines in a fast-paced environment
Adaptable, coachable, and eager to learn
Bachelor's degree required
Responsibilities
Write, edit, publish, and update digital news content for KBAK/KBFX platforms
Cover breaking news across web, social media, video, and live platforms
Monitor news sources to identify and develop timely stories
Report and produce original local content with compelling headlines
Collaborate with newsroom teams to coordinate digital coverage
Enhance stories with multimedia, related content, and audience-focused storytelling
Create digital first and social media content that drives engagement and traffic
Ensure website content remains accurate, current, and engaging
Explore innovative storytelling tools and formats
Uphold KBAK/KBFX’s editorial and journalistic standards across all platforms
The base hourly compensation range for this role is $17.50 to $19.50 per hour. Final compensation for this role will be determined by various factors such as a candidates’ relevant work experience, skills, certifications, and geographic location. Full-time positions are eligible for benefits that include participation in a retirement plan, life and disability insurance, health, dental and vision plans, flexible spending accounts, sick leave, vacation time, personal time, parental leave and employee stock purchase plan.
Sinclair is proud to be an equal opportunity employer and a drug free workplace. Employment practices will not be influenced or affected by virtue of an applicant's or employee's race, color, religion, sex (including pregnancy, gender identity, and sexual orientation), national origin, age, disability, genetic information, military or veteran status or any other characteristic protected by law.
About Sinclair:
Sinclair, Inc. (Nasdaq: SBGI) is a diversified media company and a leading provider of local news and sports. The Company owns, operates and/or provides services to 177 television stations in 79 markets affiliated with all major broadcast networks; owns Tennis Channel, the premium destination for tennis enthusiasts; and multicast networks CHARGE, Comet, ROAR and The Nest. Sinclair’s AMP Media produces a growing portfolio of digital content and original podcasts. Additional information about Sinclair can be found at www.sbgi.net .
About the Team
The life-blood of our organization is our people. We have a compelling story, a goal-oriented culture, and we take really good care of people. How good? Here is a glimpse: great benefits, open-door policy, upward mobility and a strong desire to see you succeed. Ready to be part of a winning team? Let’s talk.