Director, Market Enablement
Blue Shield of California
Long Beach, CA · Posted November 11, 2026
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November 2026
- #2Best all-round cities for new graduates72 / 100 · of 100
- #2Best all-round cities for new graduates in the West Coast72 / 100 · of 39
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- #8Best cities for manufacturing and industrial pay after cost of living$140k · of 35
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How AI is used in this kind of work
Among marketing managers, AI is already used for a large share of the tasks. Measured exposure for marketing managers: 32% (high).
Share of this job’s tasks that AI is already used for at work, from real usage. It is not a forecast of job loss, and a low number means no use seen yet. Source: Anthropic Economic Index.
Blue Shield of California has filed 9 layoff notices in the last twelve months, covering 63 workers, most recently November 2026. These are public filings with state labor departments, and an open role can sit alongside them. See the filings
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About the job
Your Role
The Network Strategy & Provider Partnerships team is responsible for developing and executing network strategies that support growth, market expansion, product innovation, affordability, and provider performance. The Director, Market Enablement will report to the Senior Director, Network Strategy and serves as a key leader responsible for enterprise network planning and implementation across Commercial, Medicare, Medi-Cal, and Individual & Family Plan (IFP) businesses. You will excel at translating strategic direction into execution plans, coordinate complex cross-functional workstreams, and deliver enterprise results through influence and collaboration.
Our leadership model is about developing great leaders at all levels and creating opportunities for our people to grow – personally, professionally, and financially. We are looking for leaders that are energized by creative and critical thinking, building and sustaining high-performing teams, getting results the right way, and fostering continuous learning.
Your Work In this role, you will:
Execute Network Strategy & Planning Execute enterprise network strategies across Commercial, Medicare, Medi-Cal, and IFP lines of business
Manage implementation plans, milestones, and workstreams supporting multi-year network roadmaps
Gather market, provider, and stakeholder insights to support strategic planning and execution
Drive alignment between network strategy and enterprise growth objectives
Strategize Provider Renewal & Contracting Coordinate and execute enterprise provider contracting and renewal playbooks
Implement provider segmentation, prioritization, and negotiation frameworks
Develop strategies for key provider package renewals and enterprise network investments
Monitor provider market dynamics and competitive trends to inform strategic decisions
Collaborate closely with Network Contracting leadership on enterprise contracting priorities
Enable Product & Line-of-Businesses Serve as the Network Strategy implementation lead for: Commercial Products
Medicare Advantage
Medi-Cal
Individual & Family Plan (IFP)
Dual Eligible Programs
Ensure network readiness for new product introductions and benefit designs
Support enterprise product launches and market entry initiatives
Partner with Product leaders to align network capabilities with product strategies
Coordinate implementation activities across business lines
Lead Market Expansion & Network Readiness Implement network strategies supporting service area expansion across all lines of business
Lead market readiness planning to meet product, operational, and regulatory requirements
Partner with regional and market leaders to ensure network adequacy and provider access
Develop scalable implementation frameworks for new market entry
Coordinate network expansion efforts supporting enterprise growth objectives
Execute Strategic Programs Lead implementation and readiness activities supporting: Next-generation products
Medicare growth strategies
Medi-Cal expansion efforts
IFP growth initiatives
Regulatory and market-entry programs
Enterprise growth priorities
Develop Centers of Excellence (COE) Transplant Programs Support development and implementation of transplant-focused Centers of Excellence
Coordinate cross-functional implementation plans
Monitor network performance, access, and member outcomes
Partner with Network Contracting to support provider relationships and performance
Cell & Gene Therapy Develop provider network frameworks supporting emerging therapies
Create reimbursement and access strategies
Partner with Clinical and Pharmacy teams to establish care delivery models
Support enterprise readiness for new treatment modalities
Pharmacy Reimagined Drive collaboration across Network, Pharmacy, and Clinical teams
Develop implementation plans with providers and internal stakeholders
Support initiatives improving affordability, access, and clinical outcomes
Serve as a strategic cross-functional liaison
Serve as liaison with multiple teams such as: Network Strategy, Network Contracting, Health Quality & Affordability (HQA), Product Development, Provider Partnerships, Finance, Medicare, Medi-Cal, Commercial Markets, etc. Execute highly matrixed initiatives requiring enterprise-wide alignment
Influence executive stakeholders and support enterprise decision-making
Facilitate governance and communication across key business functions
Drive accountability for strategic initiative execution and outcomes
Your Knowledge and Experience
Requires a Bachelor’s degree or High School Diploma/GED and 4 years of additional relevant experience in lieu of a degree. Master’s degree in Business Administration, Healthcare Administration, Public Health, Nursing, or related field is preferred
Requires 10 years of prior relevant healthcare industry experience, including experience within health plans, network management, provider contracting, or product strategy. Experience supporting network expansion, market growth, and product implementation initiatives
Requires 6 years of prior people management experience with direct responsibility for supervising, coaching, and evaluating direct reports
Experience supporting regulatory programs and market expansion initiatives is preferred
Experience developing enterprise operating models and implementation frameworks is preferred
Proven success leading large-scale strategic initiatives and business cases
Demonstrated success leading highly matrixed, cross-functional organizations
Strong knowledge of provider reimbursement, contracting, network adequacy, and healthcare market dynamics
Deep understanding of Commercial, Medicare, Medi-Cal, and Individual Marketplace businesses
Knowledge of specialty care delivery models, including Transplant Services, Cell and Gene Therapy, and Specialty Pharmacy programs is preferred
Strong analytical, financial, strategic planning, and executive communication skills
Hybrid
This role requires employees to be in-office based on our hybrid workplace model, balancing purposeful in-person collaboration with flexibility. For most teams, this means coming into the office two days each week.
Employees living more than 50 miles from an office location will work with their manager to determine in-office time based on business need.