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Sales Director, Outreach & Enrollment

Welbehealth

Fresno, CA · $145k–$160k a year · Posted July 7, 2026

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Pay compared with the market

This listing pays about $152,700 a year. Across 57 open sales director listings that state pay, the middle half runs $138,000 to $260,000 and the median is $185,000. That is inside the middle half of those listings, 17% below the median.

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AI use among sales managers is little observed so far. Measured exposure for sales managers: 4% (little observed).

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About the job

***JOIN OUR TEAM & EARN A $15K SIGN-ON BONUS! $7,500 at 90 days + $7,500 at your 1-year anniversary!***

Lead Growth. Drive Impact. Change Lives.

WelbeHealth’s PACE (All-Inclusive Care for the Elderly) program provides seniors with the opportunity to continue living in their homes and in their communities. It’s our mission to serve the most vulnerable seniors with better quality and compassion in a value-based model.

As a member of the leadership team, the Director, Marketing, Outreach, & Enrollment (MOE) guides the WelbeHealth Outreach & Enrollment Team, and facilitates collaborative relationships across WelbeHealth, with the interdisciplinary team (IDT), and with external stakeholders.

This role is different because the Director, MOE at WelbeHealth:

Has the opportunity to lead an outreach team whose goal is to improve the lives of vulnerable seniors

Implements new marketing and outreach efforts in a creative and strategic way

Has the opportunity to interact with the participants we serve face-to-face within the local community

Plays a vital role in the success and growth of not only the company, but the individuals that report directly to this role

We care about our team members. That’s why we offer:

Medical insurance coverage (Medical, Dental, Vision)

Work/life balance - We mean it! 17 days of personal time off (PTO), 12 holidays observed annually, and 6 sick days

401K savings + match

Comprehensive compensation package including base pay and bonus

And additional benefits!

On the day-to-day, you will:

Meet WelbeHealth’s gross and net census growth goals

Direct and coordinate all marketing, outreach, and community engagement activities, as well as all intake and enrollment processes, including improvements to drive efficiency and conversion

Track, oversee, and report on team performance, including meeting and exceeding goals for leads, home visits, enrollments, eligibility statuses, and proper use of Salesforce on a daily, weekly, and monthly basis

Establish strategies and maintain relationships with referral sources, including senior housing, physician groups, hospitals, post-acute facilities, and community organizations within their WelbeHealth market

Maintain WelbeHealth’s working relationship with DHCS to ensure seamless enrollment workflow, adhere to timelines, and ensure compliance with DHCS and CMS guidelines and policies

Develop department budget and direct performance to budget

Collaborate with executive teams to report on key metrics and proactively address problems, as well as maintain a strong working relationship with the Talent Acquisition team for interviewing and hiring purposes

Job requirements include:

Bachelor’s degree in relevant field preferred; an additional five (5) years of relevant management experience may be substituted

Minimum of five (5) years of supervisory experience with at least two (2) years in senior healthcare services growth/enrollment preferred

Strong knowledge and experience with Salesforce and Microsoft Office

Experience leading in a data-driven organization, leveraging reports and data to prioritize and oversee people and projects

Strong experience working out in the field generating leads from the ground up from grassroots marketing efforts

We are seeking a Director, MOE that ideally has experience with senior healthcare services growth and enrollment. If you’re ready to join a team that values both its participants and team members, we’d love to hear from you!

Compensation consists of base salary plus bonus. WelbeHealth offers a competitive total rewards package that includes a 401(k) match, comprehensive healthcare coverage, and a broad range of additional benefits. Actual compensation will be determined based on experience and relevant qualifications.

Compensation Offering $145,399.15 — $160,000 USD

COVID-19 Vaccination Policy

At WelbeHealth, our mission is to unlock the full potential of our vulnerable seniors. In this spirit, please note that we have a vaccination policy for all our employees and proof of vaccination, or a vaccine declination form will be required prior to employment. WelbeHealth maintains required infection control and PPE standards and has requirements relevant to all team members regarding vaccinations.

Our Commitment to Diversity, Equity and Inclusion

At WelbeHealth, we embrace and cherish the diversity of our team members, and we're committed to building a culture of inclusion and belonging. We're proud to be an equal opportunity employer. People seeking employment at WelbeHealth are considered without regard to race, color, religion, sex, gender, gender identity, gender expression, sexual orientation, marital or veteran status, age, national origin, ancestry, citizenship, physical or mental disability, medical condition, genetic information or characteristics (or those of a family member), pregnancy or other status protected by applicable law.

Beware of Scams

Please ensure your application is being submitted through a WelbeHealth sponsored site only. Our emails will come from @welbehealth.com email addresses. You will never be asked to purchase your own employment equipment. You can report suspected scam activity to fraud.report@welbehealth.com