Director, Paid Strategy and Planning
Publicis Groupe
Plano, TX · Posted November 12, 2026
Just laid off? Start here: a plan for the first weeks
Want recruiters in Strategy to be able to find you?
Roles at this level, like this one at Publicis Groupe, are often filled through recruiters.
See every open role at Publicis Groupe
More in Texas job market · Media & Entertainment · Strategy jobs
More roles at Publicis Groupe
- Senior Medical Director · New York, NY
- Account Director, Partnerships · Beverly Hills, CA
- Account Director, Advertising & Branding · Philadelphia, PA
- Director, Planning (Hospitality Client) · New York, NY
- Account Director (Media) · Boston, MA
- Creative Director, Copywriter · New York, NY
Similar jobs
- CVA Strategic Director, Texas · Stand Together · TX
- Director, Business Value Consulting · Palo Alto Networks · Austin, TX
- Director, Menu Strategy & Innovation · The Habit Burger Grill · Plano, TX
- Director, Menu Strategy & Innovation · Yum! Brands · Plano, TX
- Consulting Director, Environmental FERC · ERM Group · Houston, TX
- Director, Executive Affairs: Strategy & Board Liaison · The University of Texas at Austin · Austin, TX
Where Plano, TX ranks
Where Plano, TX placed in our monthly rankings, month by month. Each month stays online at its own address.
November 2026
- #3Best cities for pay after cost of living in the Southwest$141k · of 15
- #3Best cities for pay after cost of living in Texas$141k · of 8
- #5Best all-round cities for mid-career professionals in the Southwest60 / 100 · of 15
- #5Best all-round cities for AI careers in the Southwest70 / 100 · of 15
- #8Best cities for software and engineering jobs in the Southwest237 openings · of 33
- #8Best all-round cities for new graduates in the Southwest50 / 100 · of 15
Skills this job asks for
Say which you have and which you want to build. We use it to match you to jobs like this one.
About the job
Company description With a history that dates back over 80 years, Starcom is a global communications planning and media leader. We are an agency still grounded in our founding principle that people are at center of all we do. Each day, we apply this belief to harness the transformative power of data and technology to inspire and move people and business forward. With more than 7,000 employees in over 100 offices around the world, Starcom partners with the world's leading marketers and brands, including Bank of America, Best Buy, Kellogg Company, McDonald's, Novartis, Samsung, Visa and more. This role at Starcom will serve as a member of Publicis Groupe's strategic internal agency, Constellation. Constellation serves as an internal-facing brand formed by a collective of Publicis Groupe agencies to address our client's creative, data, strategy, media, and technology requirements. Team members collaborate across agencies while functioning as sub-divisions within their respective brands to provide dedicated support for the client. By acting as a unified interface, Constellation eliminates operational silos and presents a single service entity and primary point of contact for the client. Overview The Director, Paid Strategy & Planning serves as a senior media expert, providing departmental and client leadership while enhancing the visibility of the media practice. This person manages a media team and ensures that media strategies and deliverables meet or exceed client expectations, deliver value, and uphold Razorfish’s quality standards. The role includes guiding tactical and strategic media planning, mentoring staff, driving digital and traditional media initiatives, and supporting new business efforts. The Media Director may also collaborate with other key agencies as needed. Responsibilities Develops forward-thinking, innovative, cross-channel media strategies, including traditional and digital media, to improve client marketing effectiveness and drive business growth. Advises clients and internal teams on media opportunities, including local media campaign planning. Serves as client team lead on medium to large media accounts, managing $20M+ in total media spend. Conceives, negotiates, and presents cross-platform or large-scale media proposals to clients. Responsible for upselling services and contributing to business development efforts. Guides and supervises a media team of 10+ employees, including hiring, training, coaching, staffing, and performance evaluation. Attends and represents clients at industry events, helping to build industry relationships and thought leadership. Contributes to client-specific POVs and overall media strategy documentation. Demonstrates tactical media planning experience across channels. Applies working knowledge of media planning tools (e.g., Pathmatics, Vivix, Kantar, MRI, Comscore) and activation platforms such as Prisma, Meta, and AdWords. Qualifications 7–10 years of media planning and buying experience, with at least 4 years in digital/interactive marketing and advertising. Demonstrated experience in both traditional and digital media, tactical planning, and local media campaign execution. Proven leadership and team management experience. Bachelor’s degree (BA/BS) from a four-year, accredited college or university. Additional information The Power of One starts with our people! To do powerful things, we offer powerful resources. Our best-in-class wellness and benefits offerings include: Paid Family Care for parents and caregivers for 12 weeks or more Monetary assistance and support for Adoption, Surrogacy and Fertility Monetary assistance and support for pet adoption Employee Assistance Programs and Health/Wellness/Comfort reimbursements to help you invest in your future and work/life balance Tuition Assistance Paid time off that includes Flexible Time off Vacation, Annual Sick Days, Volunteer Days, Holiday and Identity days, and more Matching Gifts programs Flexible working arrangements 'Work Your World’ Program encouraging employees to work from anywhere Publicis Groupe has an office for up to 6 weeks a year (based upon eligibility) Business Resource Groups that support multiple affinities and alliances The benefits offerings listed are available to eligible U.S. Based employees, are reviewed on an annual basis, and are governed by the terms of the applicable plan documents. We also offer medical and voluntary benefits to our freelancers and temporary employees. Voluntary benefit options include supplemental medical insurance, transportation, and parking benefits, legal benefits, pet insurance, and auto and home insurance. You must be actively employed for 90 consecutive calendar days in order to be eligible for Publicis medical and voluntary benefits. Starcom is an Equal Opportunity Employer. Our employment decisions are made without regard to actual or perceived race, color, ethnicity, religion, creed, sex, sexual orientation, gender, gender identity, gender expression, pregnancy, childbirth and related medical conditions, national origin, ancestry, citizenship status, age, disability, medical condition as defined by applicable state law, genetic information, marital status, military service and veteran status, or any other characteristic protected by applicable federal, state or local laws and ordinances. If you require accommodation or assistance with the application or onboarding process specifically, please contact USMTTACompliance@publicis.com. All your information will be kept confidential according to EEO guidelines. Compensation Range: USD $121,315.00 - USD $166,000.00/Annually. This is the pay range the Company believes it will pay for this position at the time of this posting. Consistent with applicable law, compensation will be determined based on the skills, qualifications, and experience of the applicant along with the requirements of the position, and the Company reserves the right to modify this pay range at any time. Temporary roles may be eligible to participate in our freelancer/temporary employee medical plan through a third-party benefits administration system once certain criteria have been met. For regular roles, the Company will offer medical coverage, dental, vision, disability, 401k, and paid time off. The Company anticipates the application deadline for this job posting will be 12/1/2026.
Develops forward-thinking, innovative, cross-channel media strategies, including traditional and digital media, to improve client marketing effectiveness and drive business growth. Advises clients and internal teams on media opportunities, including local media campaign planning. Serves as client team lead on medium to large media accounts, managing $20M+ in total media spend. Conceives, negotiates, and presents cross-platform or large-scale media proposals to clients. Responsible for upselling services and contributing to business development efforts. Guides and supervises a media team of 10+ employees, including hiring, training, coaching, staffing, and performance evaluation. Attends and represents clients at industry events, helping to build industry relationships and thought leadership. Contributes to client-specific POVs and overall media strategy documentation. Demonstrates tactical media planning experience across channels. Applies working knowledge of media planning tools (e.g., Pathmatics, Vivix, Kantar, MRI, Comscore) and activation platforms such as Prisma, Meta, and AdWords.
7–10 years of media planning and buying experience, with at least 4 years in digital/interactive marketing and advertising. Demonstrated experience in both traditional and digital media, tactical planning, and local media campaign execution. Proven leadership and team management experience. Bachelor’s degree (BA/BS) from a four-year, accredited college or university.