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Regional Sales Manager - Pre-Owned Motorcoaches

Motor Coach Industries

Remote (US) · Posted November 10, 2026

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About the job

Motor Coach Industries (“MCI”) is North America’s public and private market motor coach leader, offering the all-time best-selling luxury motor coaches and workhorse commuter coaches, and brand new zero-emission luxury, high- and low-floor commuter coaches, designed on MCI's legendary J Series and D Series platforms. MCI is a subsidiary of NFI Group, a leader in propulsion agnostic bus and coach mobility solutions, and operates two world-class, award-winning coach manufacturing facilities and seven service centers. Building on over 90 years of experience manufacturing motorcoaches, MCI actively supports more than 30,000 vehicles across North America, with nearly half of all motor coaches in service in the United States and Canada built by MCI.

Base Salary: $60,000 - $80,000 plus commission

POSITION SUMMARY

Join the industry's leading motorcoach brand and take ownership of a high-potential pre-owned sales territory. You'll have the opportunity to sell across our entire pre-owned inventory, build relationships with operators throughout the region, and earn commissions while helping customers expand their fleets.

We are seeking a high-energy, hunter-minded Pre-Owned Coach Sales Manager (Private Sector) to join our private sector sales team. This role is ideal for a driven sales professional who thrives on prospecting, relationship-building, and closing deals. In this role, you will proactively find, pursue, and close pre-owned (used) motorcoach sales with private operators across the Central, South Central, and Southwestern United States. You'll have the flexibility to sell any coach in our pre-owned inventory, regardless of model or price point, allowing you to match customers with solutions that best fit their needs.

This is a field-based position requiring significant travel and customer engagement. You will spend your time on the phone, on the road, and in front of customers building relationships, generating opportunities, and turning conversations into closed deals. Success in this role comes from proactively prospecting for new business, developing customer relationships, and identifying opportunities to grow sales throughout the territory.

WHAT YOU WILL DO:

Proactively prospect, pursue and close pre-owned coach sales across all coach types and price points, with existing customers and new operators, through cold calling, outbound outreach, referrals, industry events, and inbound marketing and website leads.

Build and own your sales pipeline: generate your own leads, follow up persistently, and find the right buyer for every unit, including aged inventory that requires a creative solution.

Participate in coach demonstrations as well as pre-owned coach deliveries to customers at the sales location or customer facility as needed.

Research and monitor the market to aid in developing market pricing for pre-owned units.

Ensure proper coach marketing strategy, “exit strategy”, as determined based on selling strategy to minimize cost, optimize inventory turns or maximize profit.

Support in valuation of POC trade-in units including understanding and accounting for key variables in market value such as make, model, year miles, condition, and current inventory levels.

Assist with marketing strategies for pre-owned units including direct sales, print, web, etc.

Work closely with inventory coordinators, sales, and service to help prioritize make-ready at service centers to optimize the timing of coach readiness.

Advising the organization of coaches on the lot and general cleanliness.

Support with evaluating certain potential trade-ins for the purpose of establishing trade values or marketing.

Structure creative deals, including brokered sales, fleet packages, trade-ins and demo coach strategies.

Spend significant time in the field, initiating on-site sales calls and visits with operators and attending industry events.

As part of MCI, the leading motorcoach manufacturer in North America, you'll represent one of the most recognized and trusted brands in the industry to the customer.

Help customers define their coach needs.

Prepare weekly activity reports.

WHAT YOU NEED TO BE SUCCESSFUL:

Bachelor's Degree preferred in sales, transportation, or business administration

5+ years of demonstrated sales success, preferably within the motorcoach, transportation, commercial vehicle, fleet, heavy equipment, or related industries.

Direct experience in motorcoach, charter bus, commercial bus, fleet vehicle, or transportation-related sales is strongly preferred.

Proven hunter with a track record of building your own pipeline through cold calling, prospecting and networking, as well as converting inbound inquiries into closed sales

A competitive self-starter who thrives on closing deals, can handle multiple projects simultaneously and works with minimal supervision.

Computer skills – MS Office products

Excellent written, verbal and presentation skills required

Strong business acumen

Must live near a major airport

Valid Commercial Drivers’ License (with air brake and passenger endorsements). (Note: We allow 90 days to acquire a CDL with required endorsements)

*Travel is required for this position*

WHY JOIN OUR TEAM:

Eligible for benefits on first day of employment:

Health, dental, and vision coverage

Employee Assistance Program

Paid holidays

Paid time off

Competitive wages

Respectful Workplace

Ongoing training and development through a variety of initiatives

Competitive base salary of $60,000 - $80,000 plus commission opportunities

Opportunity to represent the industry's leading motorcoach brand and work with operators throughout North America