Content Design Manager, AI
TikTok
San Jose, CA · Posted November 13, 2026
Just laid off? Start here: a plan for the first weeks
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How AI is used in this kind of work
Among computer occupations, all other, AI is already used for a large share of the tasks. Measured exposure for computer occupations, all other: 31% (high).
Share of this job’s tasks that AI is already used for at work, from real usage. It is not a forecast of job loss, and a low number means no use seen yet. Source: Anthropic Economic Index.
TikTok has filed one layoff notice in the last twelve months, covering 250 workers, most recently August 2026. These are public filings with state labor departments, and an open role can sit alongside them. See the filings
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About the job
About the Team As the window of TikTok's business services, our TikTok UED Monetization team aims to enable and inspire clients to effortlessly connect with audiences and maximize brand potential.
The Content Design Manager will lead a team through user experience (UX), design thinking, well-defined content strategy, and advocacy for the content design discipline. Through clear, expressive writing, content designers build products that captivate and engage our viewers, and transform product features and concepts so that they're intuitive and easy to understand. You'll actively build relationships with stakeholders, including the TikTok Monetization Product Management, Product Design, Marketing, User Research, Engineering, and Localization teams to promote UX writing within TikTok. To improve cross-functional processes, you'll develop efficient processes, templates, and resources to help the team work smarter, faster, and more effectively.
In this role, you will: - Identify opportunities and share feedback on development, improvement, and growth for team members - Work with team leads to build team culture, encourage collaboration, and develop skills - Drive for completion of high-quality work in a fast-paced, dynamic work environment - Facilitate projects, allocate resources, and drive consensus with stakeholders across time zones - Help manage and ensure the content experience meets TikTok standards, and be a champion for best practices - Align with writing teams across time zones to drive a cohesive product narrative - Find opportunities for Content Design to shine by leading projects, working on high-impact initiatives, and contributing strategically - Manage priorities to serve business needs while supporting, inspiring, and motivating content designers - Write, proofread, and edit UI text both for your own and reports' projects - Help lead Content Forum to drive consistency and improve content quality - Define efficient, practical solutions and processes for large-scale problems
Minimum Qualification(s) - Extensive years of experience in UX writing, content strategy, copywriting, UX, or equivalent fields - Extensive years of experience in managing, mentoring, coaching, and developing a team - Writing portfolio including, but not limited to: user interface copy, microcopy, user education, direct or transactional emails, style guides, or product launch content
Preferred Qualification(s) - Bachelor's degree in English, Journalism, Communications, Technical Writing, UX, HCI, or equivalent practical experience - Experience using Sketch, Figma, and Asana - Self-starter who can manage multiple projects in a fast-paced environment and stay focused when faced with changing requirements - Experience building style guides and language systems - Experience collaborating with Product Management, Design, User Research, Engineering, and Localization teams