Director of Membership

Richardson, Texas, Distribution Contractors Association is a membership-based trade organization based in Richardson, TX, a suburb of Dallas. DCA is a vibrant and engaged association of critical utility distribution contractors and associate members whose common goal is to provide the natural gas industry valuable support navigating environmental initiatives, a continually growing workforce development program that solicits and develops workers for the underground construction industry, and a membership that reflects the presence of next-level leaders in DCA leadership positions from both Contractor & Associate member organizations.

We are looking for a dedicated professional to join our team.

OVERVIEW Drive innovative membership recruitment and engagement, as well as marketing approaches for DCA’s member growth and retention. Lead strategic development, services, and operations supporting DCA members, a body of 200+ organizations nationwide. Build a strong and active membership base that promotes DCA’s mission and objectives. This position leads the efforts of the working committees through active support of the committee and the committee leadership.

WHAT YOU’LL DO Member Recruitment & Marketing Strategy – 50%

Develop and implement an integrated and strategic recruitment plan to increase DCA’s membership and support the growth of DCA’s voice and influence in the industry. Lead and communicate the marketing strategy (working with the Marketing and Communications department) and roadmap for expanding membership including value proposition and services. Conduct follow-up with companies via emails, virtual calls, and in-person visits. Work with DCA staff to implement membership deliverables, including solicitation for convention sponsorship and auction donations. Work with Marketing to create collateral to support recruitment, engagement and retention. Ensure that brand identity is infused in all membership recruitment efforts.

Member Engagement – 45%

Serve as primary staff liaison for DCA’s Working Committees, supporting the chairs and encouraging committee members to engage and support DCA objectives. Work with the chairs in creating agendas for the meetings, and compiling notes and meeting minutes in conjunction with the committee secretary. Advocate for members across their career journeys to deliver a compelling experience through professional development tools, programs, resources, networking opportunities, and unique member-only benefits. Explore and improve the quality and value of member benefits, products, and services to ensure that membership needs are met. Work with the Events team on event related activities, including encouraging inactive members to attend and participate. Oversee membership application review process and annual renewals, working with accounting on billing follow up. Lead the effort to increase participation in the annual equipment purchasing survey. Represent the DCA and its members at internal and external meetings and events.

Data & Metrics – 5%

Produce regular status reports on recruitment progress. Analyze marketing data and user feedback to monitor retention and satisfaction to drive continuous improvement of benefits offerings and the member experience. Monitor and provide regular reporting and analysis of membership trends, statistics, and demographics.

WHAT YOU’LL NEED TO SUCCEED

Experience leading the transformation of membership engagement in professional trade association strongly preferred. Proven membership marketing and prospecting skills. Proven experience delivering successful membership campaigns that increase membership numbers, revenue, engagement, loyalty, and retention. Analytical skills to determine trends, issues, and best practices with membership and cultural, political, and economic factors affecting membership behavior. Creativity, innovation, and a customer-oriented mindset. Excellent written communication, presentation, and interpersonal skills. Ability to lead teams and work independently and collaboratively. Flexibility for up to 20% domestic travel to potential member visits and DCA events. Preferred technical skills: Web Analytics and Advanced MS Office.

DCA is an Equal Opportunity Employer DCA’s commitment to diversity means knowing that its mission is best advanced by the leadership and contributions of people of diverse backgrounds, beliefs, and culture. As such, recruiting and mentoring staff to create an inclusive organization that reflects DCA’s global character is a priority. DCA does not discriminate in employment opportunities or practices on the basis of race, color, religion, sex, gender, age, national origin, physical or mental disability, marital status, veteran status, sexual orientation, gender identity or expression, genetic information, or any other status protected by federal, District of Columbia, state or local law. DCA will make reasonable accommodations for qualified individuals with known disabilities unless the accommodation would result in an undue hardship to DCA. DCA’s Equal Employment Opportunity policy covers all employment practices, including selection, job assignment, compensation, discipline, termination, and access to benefits and training.